Facebook

Core Audiences

Use this lesson to: Understand the elements of Core Audiences Differentiate between Core, Custom and Lookalike Audiences Facebook advertising offers tools to reach broad or

Read more
Create ads on facebook

Ads on Facebook

Use this lesson to: Learn how Facebook ads are structured, and how ad delivery works Create Facebook campaigns, ad sets and ads The Facebook ad

Read more
Facebook's measurement method

Measuring Sales Outcomes

Use this lesson to: Determine which ads are driving value across your entire media spend, both on and off Facebook Facebook ads reporting Facebook ads

Read more